Mayor Swearengin Lauds Downtown Property Owners;Supports ‘I Believe in Downtown Fresno’ Initiative
Fresno, CA – Mayor Ashley Swearengin today lauded the Downtown Fresno Partnership and its member property owners for their efforts in helping to revitalize downtown.

“The exciting progress we’re seeing in downtown is because property owners said that, even in a down economy, we believe in ourselves, we believe in our city, and we’re going to put our money on the table to prove it,” Mayor Swearengin said at the State of Downtown Breakfast.”

Mayor Swearengin said those efforts produced positive results during 2012, including:
  • 162,950 people attended Downtown Fresno Partnership events during the year;
  • Two-thirds of downtown businesses saw an increase in foot traffic because of the ice rink and one-third of downtown businesses saw an increase in sales. In addition, 30 percent of 31,074 skaters at the ice rink came downtown either for the first time or for the first time in five years;
  • Downtown Ambassadors had 31,992 interactions with downtown guests over the last six months of the year;
  • 227 planters and trees were planted and maintained;
  • 246 new street pole banners were installed and maintained;
  • An 82 percent increase in the Downtown Fresno Partnership’s Facebook fans in the last quarter of the year.
More information on the Downtown Fresno Partnership’s 2013 accomplishments is available at

Mayor Swearengin also offered her support for the new “I Believe in Downtown Fresno” initiative developed by the Fresno Citizens for a Strong Economy, a group of young professionals working to restore a culturally vibrant and economically thriving center city. As part of the initiative, FCSE will partner with community members to host at least 100 community gatherings in homes, businesses, places of worship, and community centers during 2013.

"I urge everyone to join us in believing in downtown,” Mayor Swearengin said. “When you tell me that you believe in downtown, you are telling me that you believe in your city. It is not possible to believe in Fresno and not believe in downtown.”

More information on the “I Believe in Downtown Fresno” campaign is available on the FCSE website at

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